Consumer & business data
Data integrity
List processing
Database management
Email marketing
Strategy & analytics
Market research
Location intelligence
Advertising intellgence
On-line lead generation
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Cut through the clutter of today's marketing noise with more personalized and relevant advertising. With the number of available media options increasing, it is becoming more difficult to reach your best customers and prospects. Our comprehensive capabilities enable you to implement targeted, results driven strategies across emerging technologies. Whether you are a television provider looking to enable addressable advertising or a marketer looking to create a personalized on-line customer experience, we bring you the tools that are at the forefront of targeted advertising and the innovative thinking to drive more ROI from your marketing spend.
Contact us for fresh ideas that will give you the competitive edge.
Media neutral planning
Take the guesswork out of media planning by utilizing Experian's Ad IQSM, the media-neutral planning tool that refines your strategy with precise measurement.
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Targeted television advertising
Television providers can now offer targeted advertising with Media IQSM, the precision of direct marketing and the interactivity of the Internet.
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Online advertising lead enhancement
Enhance the online experience of your best prospects and customers by instantly leveraging Experian's rich data assets with Real-time Marketing.
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